In the past these series included the Hardy Boys, Nancy Drew, Tom Swift, and many others. Today's publishers are maintaining this historic trend with hit series like Harry Potter, Twilight, and The Hunger Games.
Today's booming YA book market almost demands series because kids want to continue to read stories about familiar and beloved characters. Many times the success of the first book gives birth to a successful series. The legendary Harry Potter is one of the great examples. One of the main reasons why YA series become so successful is publishers can easily capitalize on a solid preexisting and established fan base.
Here are some other reasons why publishers favor book series over one-offs:
* This is a proven, historic success formula.
* An established, ready-made fan base means it will easier to sell future books.
* Reader interest drives expectations and fuels buying.
* Simplified promotion and marketing.
* Quick and easy writing and production.
* Potential movie deals and other spinoffs.
* Potential licensing opportunities with dolls, action figures, and other toys.
* It's a familiar formula that is reinforced by TV shows, rock groups, video games, comics, and more.
The trend toward YA book series is here to stay. That doesn't mean you should compromise your story idea. But if it's possible, you might keep in mind the potential for sequels. Who knows who might be the next J.K. Rowling or James Patterson.
A series provides kids with the opportunity and incentive to keep on reading. A book series can help develop their reading skills and turn them into book lovers.